Let’s get straight to the point. Captions are very useful in social media and content creation in general. They are particularly important when looking at networks like Tik Tok. As highlighted in the Tik Tok SEO guide, that little bit of extra text you act can help you get discovered by more people. Also, it makes it so much easier for people to realize what you are saying, especially if you are not native or the volume is not at the right levels.
The problem is that adding subtitles manually is a huge time-consuming task. Fortunately, AI can help a lot.
There are actually MANY AI captions generators available. While most of them are paid, you can fully take advantage of the free features of several of them to generate hundreds of minutes of subtitles for your clips. This will improve engagement and your content can be released so much faster.
While this list can quickly change, right now, the AI captions generators you absolutely have to try for your short-form videos are highlighted below.
Submagic
Not gonna sugarcoat it. Submagic is often mentioned as being the best AI caption generator. But, you only have a 90 seconds limit for videos with the free plan. Fortunately, this is not at all a problem if we are only thinking about short-form videos, like what you would share on Tik Tok or YouTube Shorts. Unfortunately, you only have 3 credits to do that.
This AI tool utilizes natural language processing. It can generate subtitles automatically in an impressive 48 languages. Emojis are also automatically added, together with highlighted keywords. And new features are constantly added.
With Submagic you can also generate video hashtags and descriptions, which is something that can be handy but I do not really recommend.
Main Features:
- The AI captions are generated fast and are pretty accurate.
- Emojis are automatically added and impact words are highlighted.
- Several templates can be used.
- Auto hashtags and descriptions that you can use on your pages. (use with caution)
Pricing:
- Starter – $16 per month – you can generate a maximum of 20 videos per month.
- Pro – $40 per month – Unlimited videos.
- Agency – $120 per month – A maximum of 400 videos and some extra features.
The big drawback is that there is a limit of 90 seconds on the automatic generation for captions. This means the tool is not good when you want to create long-form content.
Veed IO
Veed is a full video editing app that is pretty user-friendly and can deliver auto generated captions, all with the use of a web app, like with Canva. Veed is very good when it comes to accuracy and thanks to the thought-out user interface, modifying captions is very simple. And you can also add transitions, emojis, and timeouts.
Main Features:
- The AI is close to perfection, generating subtitles fast and with minimum errors.
- You can customize the subtitles. Change font, color, style, and you can add some animations. Highlight important words and easily add emojis.
- Veed IO is a full video editor so you can take advantage of the editing tools available. This lets you save time you would use other video tools.
Pricing:
- Free – Exports videos at 720p, watermarked. Can do 30 minutes per month.
- Pro – $30 per month (annual billing) offers the addition of 1440 minutes of AI subtitles per year.
- Business – $59 per month (annual billing) offers the addition of 8000 minutes of AI subtitles per year (plus some extra features).
- Enterprise – Custom pricing negotiated with VEED.
Disadvantages:
- The VEED video editor is not that great for long-form content. Because of the UI, it will be hard to edit your clips, especially when selecting parts from the interface timeline bar. But, for short-form content, it is good.
Captions
Commonly referred to as Captions AI, this is a creative editing studio for desktop and mobile. It includes a pretty good auto AI subtitle feature. Just as the name implies, it is actually a big part of the software. It features several extra AI features too, like voice cloning, speech correction, background removal, color grading, and audio cleaning.
Main Features:
- You get access to pro editing features for full video edits if you need them.
- A good AI toolset with captions integrating various AI features, including voice cloning, audio cleaning, and eye-contact enhancement.
- The app will automatically correct your verbal mistakes with one simple click.
Pricing:
- $9.99 per month or $65 per year to use the mobile app.
Disadvantages:
- The desktop app will frustrate you a little because of the bugs that still have to be fixed.
Zubtitle
Zubtitle is a very good AI caption generator if you are looking for something basic and you do not necessarily care about the design you get. It is meant to help you save time. You can trim, resize, and there are some extra flair adding features, but nothing too special. The really good news is that the video AI captions generated are very accurate and the interface is very easy to use.
Main Features:
- The spoken words are accurately automatically added and this happens fast.
- You can add your brand’s fonts, colors, and logos for more customization.
- You can adjust the dimensions of the videos you add so that they perfectly fit social media platforms with different requirements.
Pricing:
- Free – You can generate the AI subtitles for 2 videos each month. The video will be watermarked.
- Guru – $19 per month and you can do up to 10 videos.
- Agency – $49 per month and you can do up to 30 videos.
Disadvantages:
- The video editing features are basic. If you are a professional, you do not get what you need.
FlexClip

FlexClip is fast and 100% online. It gives you access to tools to easily customize style, alignment, font, and the user interface is friendly. Uploading videos and generating captions is fast and pretty accurate. Some minor edits will be needed but nothing too much.
Main Features:
- Very fast generation of AI subtitles
- FlexClip supports an impressive 140 languages
- Editing is very easy
- Video editing features are available
Pricing:
- Free – Create up to 12 videos (720p) each month – some limitations apply, like video length cannot exceed 10 minutes.
- Plus – $9.99 per month (annual billing) – gain access to all features, 1080p downloads, cloud storage, video hosting space, and can create AI subtitles for up to 720 minutes per year.
- Business – $19.99 per month (annual billing) – Auto subtitles for up to 2880 minutes per year and extra features to what Plus offers.
Disadvantages:
- Even on the Plus plan, there are restrictions. Make sure to check them before subscribing, or use the free option, of course.
Kapwing
https://twitter.com/adriancruce/status/1834106792051097725 <- example here
Kapwing’s AI subtitle generation tool features customizable text styles. You also gain access to a really comprehensive editor. The tools you have are adaptable and can help make content stand out.
Main Features:
- AI is used to automatically generate and then add the subtitles to the videos you upload.
- Text styles are customizable, several social media styles are available to choose from.
- Access to a comprehensive video editor supporting several styles and formats.
Pricing:
- Free – You can export an unlimited number of watermarked videos.
- Pro – $16 per month (annual billing), use it for 4k videos too for a maximum of 2 hours.
- Business – $50 per month to add AI subtitles to a maximum of 900 minutes each month.
- Enterprise – Contact Kapwing for price negotiations.
Disadvantages:
- With the free version you can only export 720p videos and they are watermarked.
Final Things To Always Remember
All of the AI subtitle generation tools mentioned above have their own advantages and disadvantages. Some will be better for your projects than others. Most people consider Submagic to be the very best and I personally like Kapwing a lot for its unlimited free export option.
Obviously, I can only have one recommendation when it comes to these tools: eventually go for the paid version of one of them.
In choosing the paid version, make sure to consider:
- How many videos that need AI subtitles you create per month.
- Your budget, obviously.
- How many minutes of AI subtitles you will need per month or per year.
The free version will have a watermark and you can always switch between the ones you use based on their limitations. Even so, they will help a lot in saving time as you create videos, especially short-form video content for social media.
And you might want to use the time you gain to create long-form content for your YouTube channel 😉
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