Category: SEO

SEO

How Long Should SEO Content Be?

how long should SEO content be

There are countless debates in SEO. Professionals debate everything. Which is as it should be since we will never know the coding behind the Google ranking algorithm. Out of all debates, one that is incredibly stupid, at least according to my personal belief, is the one surrounding the perfect length of SEO content. Here’s the …

SEO

Should You Let Your Website Eat Itself? A Reflection On Keyword Cannibalization

a reflection on keyword cannibalization

Keyword cannibalization. A rather colorful (a little sick too) SEO term that confuses even SEO specialists. And it is normal for this topic to be confusing because how you view SEO influences if you see this as an advantage or a disadvantage. The truth is, keyword cannibalization is completely normal, and it is usually something …

SEO

Why Does A High Bounce Rate Hurt SEO Ranking?

Why Does A High Bounce Rate Hurt SEO Ranking

Every single time I am asked to do an SEO audit of a website, the FIRST thing I check is the bounce rate. Not keyword rankings. Not traffic. Not anything else. Why? Because when bounce rate is high, it is a sign that something serious is wrong. This is an example of a very bad …

SEO

What Do People Misunderstand About Search Engine Optimization?

SEO misconceptions

Every single business owner with a website and most people that use the internet today know at least something about search engine optimization (SEO). The problem is what most people know is completely false. After working in the SEO industry for over 10 years now, I can tell you that you always have to explain …