There are countless debates in SEO. Professionals debate everything. Which is as it should be since we will never know the coding behind the Google ranking algorithm. Out of all debates, one that is incredibly stupid, at least according to my personal belief, is the one surrounding the perfect length of SEO content. Here’s the …
Category: SEO
Should You Let Your Website Eat Itself? A Reflection On Keyword Cannibalization
Keyword cannibalization. A rather colorful (a little sick too) SEO term that confuses even SEO specialists. And it is normal for this topic to be confusing because how you view SEO influences if you see this as an advantage or a disadvantage. The truth is, keyword cannibalization is completely normal, and it is usually something …
Why Does A High Bounce Rate Hurt SEO Ranking?
Every single time I am asked to do an SEO audit of a website, the FIRST thing I check is the bounce rate. Not keyword rankings. Not traffic. Not anything else. Why? Because when bounce rate is high, it is a sign that something serious is wrong. This is an example of a very bad …
What Do People Misunderstand About Search Engine Optimization?
Every single business owner with a website and most people that use the internet today know at least something about search engine optimization (SEO). The problem is what most people know is completely false. After working in the SEO industry for over 10 years now, I can tell you that you always have to explain …